At Basics By B, we’re all about celebrating beauty, creativity, and those unforgettable moments that bring us together. So, when we had the chance to take some of our favorite TikTok creators on the ultimate VIP experience—a night at the Billie Eilish concert in Sydney—we knew we had to go all out.
It all started at Crown Resorts Sydney, where we locked in the most insane penthouse villa. Think luxury, city skyline views, and the perfect spot to glam up before the show. We brought in pro makeup artists to help our creators serve next-level looks, inspired by Billie’s effortlessly cool vibe. Of course, there were cameras everywhere—GRWMs, aesthetic content, and TikToks in the making—because if it’s not on TikTok, did it even happen?
After capturing all the pre-show magic, we headed to Qudos Bank Arena for the main event. And let’s just say—Billie did not disappoint. With VIP access, our creators had the best seats in the house, soaking up every second of the show. The energy? Unreal. The music? Next level. The vibe? Something we’ll never forget.
But this night was about more than just a concert. It was our first event designed specifically for TikTok and its younger audience—a way to connect, create, and build those authentic relationships that make all the difference. TikTok has been a game-changer for Basics By B, and we wanted to celebrate the creators who make our brand come to life every day.
This is just the beginning. We’re already dreaming up our next big moment, and trust us, you won’t want to miss it.
Catch all the highlights from the night on TikTok & Instagram @Basics_ByB because this one was too good not to share.
